Future market prospects of intelligent thermostats
Issuing time:2019-01-22 00:00
In recent years, thermostats have grown gratifyingly. Some original manufacturers have gradually expanded their production lines, while others have begun to enter the thermostat market. According to statistics, China's Yangtze River Delta, the Pearl River Delta, the three northeastern provinces, and the inland provinces have thermostat production enterprises. “There is a lot of bullishness, but leading the development of the industry, it still needs big brands and big companies.” Sun Xiaohua, Changzhou Dongqi General said.
The small and medium-sized enterprises of thermostats are getting together, and the competition is fierce and the market is overdrawn Coupled with the rise of domestic labor costs, the rise in raw material prices, multi-party role, the bitter fruit planted is that some products that are not competitive are almost entering the stage of pure cost competition. "With the continuous influx of new thermostat companies, all enterprises are under pressure to continue to climb costs and become increasingly meager in product profits." Huang Shixian, Zhang Songbo, said that it seems that the market for thermostats is still There is no unified, standardized, and competitive pressure. Many domestic thermostats have waged price wars, and have not focused on the quality of products and after-sales services, leading to a vicious circle.
1. The company increases some products into the stage of pure profit
Many companies are dissatisfied with the current profit rate. The reporter learned that the supply prices of the same type of thermostats of different brands are not the same, sometimes even several times different. Zheng Weiyuan of Hongwei Electronics said: "In the past few years, the temperature controller has 20% profit points. In recent years, only 6 or 7 points have been left. Like us private enterprises, we dare not invest too much in technology development, and the risks are high. Fear of return difficulties. After the industry competes with Zui, the more difficult it is for enterprises to do, the lack of good policies and environment, it is difficult to make a difference in innovation.” So, some manufacturers use low-cost, even mechanical thermostats. Instead of electronic thermostats, manufacturers of thermostats are required to quickly respond to market demands. Chen Rongjin, deputy general manager of Jiangsu Jingchuang Electric Co., Ltd. told reporters: "The same is the thermostat, but because of the different supporting machine products, the situation of thermostat manufacturers is very different. At the same time, the production of multiple categories of thermostats Enterprises also tend to adjust the proportion of product lines and products of various categories according to market dynamics."
2. The polarization of large, medium and small enterprises is serious
Under the combination of the internal driving force of enterprise development and the external driving force of competition, the thermostat industry has become polarized. Some enterprises that rely on imitation and plagiarism for short-lived survival, because of the high degree of automation, lack of energy efficiency, and serious homogenization of products, coupled with low-price competition and cost factors, profits are swallowed, and enterprises enter Dangerous period". Other newly established companies, or companies with slow development pace, have entered the bottleneck period, and it is difficult to have revolutionary products. In this regard, Chen Rongjin, deputy general manager of Jiangsu Jingchuang Electric Co., Ltd. gave the suggestion: "Domese manufacturers should not only focus on the initial cost, but also consider the comprehensive cost of use cost, energy cost, etc. Pay attention to safety, quality, etc., and enhance the brand in all aspects.” Compared with small and medium-sized enterprises, or new enterprises entering the market, some leading enterprises have obvious advantages in the middle and high-end market, and at the same time have more energy and ability to complete technological innovation and expand. To many fields. Industry insiders predict that the stronger the strong, the weaker will be eliminated, the performance will be more intense in the next 10 years.
Future development of thermostats
First, improve temperature measurement accuracy and resolution. Since the 1990s, thermostats have begun to take the road of high-end intelligence. The previous intelligent thermostats used 8-bit converters. The accuracy of measuring temperature is not high, and the resolution is not satisfactory. Nowadays, many western countries have begun to introduce many thermostats with higher resolution and higher precision. Slowly, China has also begun to innovate and develop intelligent thermostats.
Then, it is to improve reliability and security. The original thermostat is somewhat rough in various productions, lacking in technical innovation, and the machine is noisy. Now, the new thermostats use high-end converters and digital information feedback. The temperature controller has strong anti-interference ability, low cost operation, high resolution, high reliability and safety, and is a major direction for the development of new intelligent thermostats.
Finally, the detection function has been added. Test functions are increasingly becoming an indispensable aspect of new thermostats. Some smart thermostats also add a calendar clock function to make the machine more functional; some machines also have a humanized storage function that can store user's simple information. More thermostats are being developed from one-way channels to multiple channels. Under the background of the entry of human society into the era of knowledge economy and the rapid development of information technology, intelligent thermostat technology has been widely used, providing a good opportunity for the rapid development of the instrumentation industry. Intelligent thermostat After nearly ten years of construction and development, China's intelligent thermostats have initially formed an industrial system with relatively complete product categories, a certain scale of production and development capabilities, and become the second largest instrument and meter producer in Asia except Japan. . From the perspective of market demand, China's industrial automation market is increasingly demanding. According to the China Instrument and Meter Association, by the end of 2018, the industrial automation market demand will exceed 100 billion yuan.